2016 Calling All Dreamers competition

And the winner is…

Laura Benson and Neil Estaris, Oblivion Comics & Coffee

Congratulations to Laura Benson and Neil Estaris, co-owners of Oblivion Comics & Coffee. As grand prize winner, Oblivion Comics & Coffee will receive a business start-up package valued at more than $100,000 with a $10,000 cash prize.

Oblivion Comics & Coffee will feature new, vintage and independent comics, paired with craft coffee from Chocolate Fish and artisanal toast made in-house. Inspired by the DC Comic universe’s Oblivion Bar, a neutral space where superheroes and villains coincide peacefully, Oblivion Comics & Coffee will be a real, modern day safe-haven for comic lovers and coffee connoisseurs, alike.

Working closely with the DSF selection committee and downtown property owners, Benson and Estaris are considering storefront locations in the heart of downtown. Once a location is secured, they will begin taking advantage of the prize package of business support services and cash donations to get Oblivion Comics & Coffee up and running. 

Oblivion Comics  & Coffee was one of five finalists and 34 total business plans submitted to the 2016 Calling All Dreamers competition.

Produced by the Downtown Sacramento Foundation (DSF), the Shark Tank-style retail business plan competition encourages entrepreneurs to compete for the chance to open a downtown storefront and earn a coveted business start-up package with essential resources and tools to turn their dream into reality.

Since the program’s inception in 2013, the Calling All Dreamers competition has helped launch 11 new businesses in downtown Sacramento, either through the grand prize or continued support after the competition. In all, they have leased more than 13,500 sq. ft. of retail space and created 13 full-time and 53 part-time jobs. New businesses include Andy’s Candy ApothecaryThe Dailey Method, Ana Apple, Allspicery, Figs and FetaSun & SoilOff the Chain Bike Bus Tours, Metro Juice, Benjamin’s Shoes, The Workspace: Fashion Incubator, and Whired Wine.

Prize Package

The winner will receive a business start-up package valued at $100,000, which includes a cash prize of $10,000—plus up to six months of free rent, and a suite of business services.

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About Calling All Dreamers

Our goal is simple. We want to foster Sacramento’s entrepreneurial spirit and cultivate the next generation of dreamers in downtown Sacramento.

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